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Jewelry Designer Rona Pfeiffer Designs Exclusives For ‘Dark Shadows’

Rona Pfeiffer

When jewelry designer Rona Pfeiffer got a call from Academy Award-winning costume designer Colleen Atwood to talk about designing jewelry for a Tim Burton film, she called her Academy Award-nominated sister-in-law, Michelle Pfeiffer, naturally.

“I told my sister-in-law, ‘I have a 9 a.m. appointment with God!’” said Pfeiffer, referring to the much-celebrated Atwood.

The appointment with “God” apparently went swimmingly, as Pfeiffer’s jewelry makes an on-screen appearance in Burton’s new film Dark Shadows, premiering in theaters starting today.

The film, which is based on a vampire soap opera that aired on TV in the late ’60s, stars Johnny Depp as Barnabas Collins, a vampire resurrected in the glitzy disco age, and features sister-in-law Michelle, as Collins family matriarch, Elizabeth Collins Stoddard.

Pfeiffer’s work is marked by her use of burnished metals, organic materials such as raw coral and lava rocks alongside raw rubies and rose-cut diamonds, which is how she caught the eye of friends and family, Michelle included.

But even with Hollywood connections, Pfeiffer was surprised when she was approached for Dark Shadows.

Michelle Pfeiffer in Dark Shadows

“Academy Award-winning costume designer Colleen Atwood saw a few of my pieces on my sister-in-law,” said Pfeiffer. “Colleen and I spoke, and she showed me a costume for one of the characters, and I started creating. Meeting with Colleenand showing her what I had created is something that I will never forget.”

But Jewelry wasn’t Pfeiffer’s first foray into the Hollywood scene: She started as an agent for film and television. But when daughter Audrey was working on a school project crafting key chains, Pfeiffer couldn’t resist getting involved. And of course, friends and family couldn’t get enough of her creations, prompting her to get shift her focus from films to jewelry.

“I really listen to my inner voice. My whole creativity comes from not being aware of trends. I love contradiction, extremes, and constant change,” said Pfieffer. “I always want to create what comes naturally, not what is already on the market or hinted at.”

Rona Pfeiffer Necklaces

Rona Pfeiffer Necklaces













With the expansion of her brand to include a special shop-in-shop in Elizabeth Charles’ New York flagship boutique and Rona’s burgeoning reputation as the jeweler du jour to Hollywood starlets and fashion mavens, she continues to expand her signature look.

Instead of putting out a lower-priced line for those looking to tighten their budgets or adding rose gold just because it was on the cover of magazines, Pfeiffer stuck to her guns and used what she always had, integrating precious stones such as diamonds alongside quirky materials like ostrich eggs.

Of the shop-in-shop, Pfeiffer said, “I really wanted it to feel as if you were in a little gallery in Paris. I love how it all came together.”

The one piece that Pfeiffer thinks everyone should have is her signature silhouette necklace, with a y-shape, inspired by the rosary (not vampire friendly). And though her display cases feature piles of bracelets and layers of necklaces, she makes every piece so that her customers can wear them alone. Pfeiffer is a proponent of eclecticism and sees the collection of jewelry as an organic process, not something that needs to be wrought out or complicated. For women who aren’t used to her maximalist leanings, she advises inching toward it.

“Start off slowly and pick what you are most comfortable wearing,” said Pfeiffer. “You will see how new additions become a little treasured collection in no time.”

Rona Pfeiffer Bracelets

As Pfeiffer continues to add heirloom-inspired pieces to her collection, she’s also keeping an eye out for possible collaborations with a clothing designer for a exclusive line. But for now, she’s looking to add a full men’s collection to her line. “My next line coming out will include jewelry for men,” said Pfeiffer. “I have special requests from a few cool guys. But now I am going to deliver a proper men’s line that is just a little bit wild.”

Rona Pfeiffer at Elizabeth Charles is located at 639 1/2 Hudson Street in New York City. For more information, visit

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Monday Muse: Little House on the Prairie Inspires Rag & Bone Spring 2014

Little House on the Prairie

Rag & Bone designers Marcus Wainwright and David Neville are known for their downtown cool (it earned them a spot on the cover of our Fall Fashion Glossi), so it was a surprise to learn that one inspiration for their spring 2014 collection was something as far from the streets of SoHo as you can get: the prairie. In addition to their usual sportif leanings and their masterful military outerwear, they drew from the ’90s and Laura Ingalls Wilder’s not-so-simple prairie life.

Little House on the Prairie ran for nine years starting in 1974 here in America, but we’re not quite sure when it ran in England, which is where Wainwright and Neville grew up. The show was marked by true prairie style with faded liberty-inspired florals, bonnets and high necklines in keeping with the wholesome mentality that was a mainstay in the new frontier. The show is still seen as a wholesome family staple and though few people know what real settlers wore when they worked the land, almost anyone can imagine it thanks to how pervasive Little House on the Prairie became. New York runways were embracing the ’90s this season, which could be why the sun-faded florals and empire-meets-babydoll silhouette might harken back to little Laura Ingalls’ signature style.

Rag & Bone spring 2014

Rag & Bone spring 2014













Rag & Bone’s entire collection wasn’t a throwback to the soft florals of the ’70s Prairie, but we (and a few other editors) noticed a shift from the brand’s usual urban look to a looser, more relaxed silhouette.

The label’s knits were chunkier and more relaxed and a hint of prairie chic could be seen in a drop-waisted babydoll paired with a cross-body bag that would be perfect for carrying wildflowers and  schoolbooks. A few dresses were also buttoned up right to the neck, giving even the sheerest dresses a sweet, innocent look. Of course, the boys of Rag & Bone didn’t pair their looks with sun bonnets and point d’esprit collars. They grounded the looks with chunky shoes and platform sneaker-sandal hybrids and gave their girls must-have bags in lilacs, off-whites and beat-up browns. Even the most city-savvy guys need a break from the hustle and bustle, and if that means a few forays into the countryside for Rag & Bone, we’re tagging along for these soft feminine frocks and sweet, swingy dresses.