Monday Muse: ABC Carpet & Home Inspires BCBG Max Azria
BCBG Max Azria is always one of the very first shows of New York Fashion Week. Before the fashion crowd gets weary from the heat and humidity of New York and the street style photogs have filled up their memory cards, L.A.-based BCBG wrangles starlets into the front row and shows a collection that undoubtedly strikes a fine balance between the season’s trends and commercial appeal. In short, the clothes that you see on the runway will soon be in stores just as they are, and more importantly, real customers will get to wear them.
For spring, Lubov Azria and Max were inspired by the rugs strewn about Lubov’s favorite store: ABC Carpet & Home. New Yorkers have been heading to the interior emporium for decades, filling their apartments with designer home goods, one-of-a-kind finds and even building their sofas, settees and more from scratch. Lubov was drawn to the Color Reform rugs, pieces that have been treated with bleach and dye so that their colors are more weathered and faded, as if they’d been bleached out by the blazing California sun.
They take these rugs that are old or imperfect and they neutralize and bleach and recolor them to give them new life, Lubov told Vogue backstage.
Rug patterns appeared on light-as-air dresses and gauzy blouses. And as she has been doing for the past few seasons, Lubov focused on a longer length. The BCBG of the past — party dresses and cocktail frocks — has been taking a backseat to a more bohemian vibe. The Spring 2015 collection continued that trajectory, offering up plenty of long dresses that seemed to float down the runway. Many wrap silhouettes were cinched with obi belts, which were reminiscent of American rag rugs, and many of the pieces looked tactile, rich and textured through clever pattern mixing, subtle draping and pliss© treatments.
And since Lubov is a real California girl, the entire collection had an ease and casual air that made these dresses approachable and wearable all at once. Red carpet events? We’re sure to see a few of these dresses on those, but for beachside strolls and trips to the Brentwood Country Mart, a few of the pieces would be just perfect for that, too.